AAF ECI 2009 ADDY® award winners
The 2009 ADDY® Awards Competition sponsored by AAF East Central Indiana was held Saturday, February 28. Advertisers, designers, artists and students from East Central Indiana gathered at the Horizon Convention Center for recognition of their creative excellence in all media, including print, broadcast, radio, out-of-home and public service advertising.
Gold, Silver, Best of Show and Mosaic 2009 ADDY® award winners:
COLLATERAL MATERIAL
05 A Stationery Package
Award: Silver ADDY® Award
Entrant: joseph david advertising
Advertiser: YOC Foundation
Title: YOC Foundation Stationery Package
Contributors: Beckie Manley, Creative Director
Amy McAdams, Art Director
Allison Robbins and JDA Team, Account Support
Award: Silver ADDY® Award
Entrant: joseph david advertising
Advertiser: MutualBank
Title: MutualBank
Contributors: Beckie Manley, Creative Director
Katie Lehman, Art Director
Allison Robbins and JDA Team, Account Support
06 B Annual Report, Color
Award: Gold ADDY® Award and Mosaic ADDY Award
Entrant: joseph david advertising
Advertiser: Greater Muncie Habitat for Humanity
Title: Habitat Annual Report
Contributors: Beckie Manley, Creative Director
Katie Lehman, Art Director
Karen Hansel, Writer
Allison Robbins and JDA Team, Account Support
Award: Silver ADDY® Award
Entrant: joseph david advertising
Advertiser: Youth Opportunity Center
Title: Youth Opportunity Center Annual Report
Contributors: Beckie Manley, Creative Director
Katie Lehman, Art Director
Karen Hansel, Writer
Allison Robbins and JDA Team, Account Support
08 C Series
Award: Gold ADDY® Award
Entrant: Shaw Design
Advertiser: Minnetrista
Title: Columns Quarterly Magazines
Contributors: Kerry Shaw, Designer
Sherri Beaty, Editor
Dale Pickett, Primary Photographer
CS Kern, Inc., Printer
Award: Silver ADDY® Award
Entrant: Anderson University
Advertiser: Anderson University Alumni Office
Title: Signatures quarterly alumni magazine
Contributors: Deborah Lilly, Editor, Feature Writer (winter, fall)
Kerry Shaw, Art Director
Randy Dillinger, Design/Layout
Heather Lohorn, Feature Writer (spring)
Rachael Johnson, Feature Writer (summer)
Dale Pickett, Photographer
Mignone Communications, Printer
10 B Special Event Invitation
Award: Silver ADDY® Award
Entrant: Kern Creative Group
Advertiser: Saint-Gobain Containers, Inc.
Title: Saint-Gobain Tasting Invitation
Contributors: Lucas Tetrault, Associate Art Director
CS Kern, Inc., Printer
Award: Silver ADDY® Award
Entrant: Ball Memorial Hospital
Advertiser: The BMH Foundation, Inc.
Title: South Tower VIP Open House Invitations
Contributors: Will Henderson, Director
Neil Gifford, Project Coordinator
Kelli Campbell, Graphic Media Designer
10 D Special Event Campaign
Award: Silver ADDY® Award
Entrant: Kern Creative Group
Advertiser: Community Hospital Network
Title: Hope on the Horizon Campaign
Contributors: Ivy Walsh, Art Director/Designer
CS Kern, Inc., Printer
13 B Specialty Advertising
Award: Gold ADDY® Award
Entrant: Pengad Printing
Advertiser: Trends International
Title: Harry Potter
Contributors: Trends International, Client
Rob Phillips, Effect Designer
Pengad Printing, Printer
Award: Gold ADDY® Award
Entrant: Ball Memorial Hospital
Advertiser: The Cancer Center at Ball Memorial Hospital
Title: Look For The Signs
Contributors: John Disher, Photography
Tony Frederick, Photography
BMH PR/Marketing Team, Creative Team
OUT-OF-HOME
14 A Outdoor Board
Award: Gold ADDY® Award
Entrant: Ball Memorial Hospital
Advertiser: Ball Memorial Hospital
Title: Now Heal This Billboard
Contributors: BMH PR/Marketing Team, Creative Team
Award: Silver ADDY® Award
Entrant: Ball Memorial Hospital
Advertiser: Ball Memorial Hospital
Title: Thinner Billboard
Contributors: BMH PR/Marketing Team, Creative Team
Award: Silver ADDY® Award
Entrant: Burkhart Advertising, Inc.
Advertiser: Ink Solutions
Title: Low on Ink?
Contributors: Rob Jackson, Creative Director
17 D Site, Exterior Static
Award: Gold ADDY® Award
Entrant: Belmont Graphics
Advertiser: Indianapolis Zoo
Title: Koala Exhibit Indianapolis Zoo
Contributors: Eric Ernstberger, Co-owner
Indianapolis Zoo, Client
CONSUMER OR TRADE PUBLICATION
22 B Consumer/Trade, Full Page, Color
Award: Silver ADDY® Award
Entrant: Ball Memorial Hospital
Advertiser: Ball Memorial Hospital
Title: Now Heal This Ad
Contributors: BMH PR/Marketing Team, Creative Team
25 A Magazine, Self-Promotion
Award: Silver ADDY® Award
Entrant: The Star Press
Advertiser: The Star Press
Title: M Magazine
Contributors: Betsy Richmond, Custom Publications Coordinator
Jan Gaff, Graphics Supervisor
Deb Garner, Senior Graphic Artist
Jennifer Wall, Graphic Designer
Lydia Sparling, Graphic Designer
Lora Tenpenny, Graphic Designer
The Star Press Sales Team, Advertising Sales Executives
Amy Leffingwell, M Magazine Sales Executive
NEWSPAPER
26 B Newspaper, Fractional Page, Color
Award: Silver ADDY® Award
Entrant: Ball Memorial Hospital
Advertiser: Ball Memorial Hospital
Title: It’s A Match Ad
Contributors: BMH PR/Marketing Team, Creative Team
INTERACTIVE MEDIA
32 B Website, B-to-B HTML
Award: Silver ADDY® Award
Entrant: Kern Creative Group
Advertiser: Tony Frederick Photography
Title: Tony Frederick Photography Website
Contributors: Mark King, Art Director
Lucas Tetrault, Web Builder
33 A Website, Consumer Flash
Award: Gold ADDY® Award and Best of Show Interactive Media
Entrant: Ball State University
Advertiser: University Marketing and Communications, Ball State
Title: Experience Real Life at Ball State
Contributors: Mark Morris, Graphic Designer
Nancy Prater, University Web Coordinator
Anthony Romano, Video Specialist
Ball State Photo Services, Photographers
Steven Schuler, Multimedia Programmer
33 B Website, Consumer HTML
Award: Silver ADDY® Award
Entrant: Kern Creative Group
Advertiser: Blackford County
Title: Blackford County Website
Contributors: Lyn Whitesell, Senior Art Director
Dustin Carpenter, Web Builder
Jeremy Close, Web Builder
Award: Silver ADDY® Award
Entrant: SpinWeb Internet Media, Inc.
Advertiser: Euro Motorworks
Title: Euro Motorworks Website
Contributors: Michael Reynolds, President and CEO
Tony Williams, Media Designer
34 B E-Mails/E-Cards
Award: Silver ADDY® Award
Entrant: Ball State University
Advertiser: Ball State University, President’s Office
Title: President’s Holiday E-card
Contributors: Mark Morris, Graphic Designer
Sandy Cameron, Communications Manager
Rick DiGiallonardo, Associate Professor of Music
Ball State Photo Services, Photographers
34 I Wedisodes
Award: Silver ADDY® Award
Entrant: joseph david advertising
Advertiser: Revalesio
Title: Revalesio ‘Our Heart’ Video
Contributors: Beckie Manley, Creative Director
Steve Rodich, Art Director
Mark Tilghman, Writer
Jason Brown, FuseWork Studio, Producer
JDA Team, Account Support
RADIO
37 B Local Radio
Award: Gold ADDY® Award
Entrant: MutualBank
Advertiser: MutualBank
Title: You Are Here Campaign
Contributors: Allison Robbins, Account Manager
Karen Hansel, Writer
Jenny Yarbrough, Manager, Marketing and Sales
TELEVISON
42 B Local TV
Award: Gold ADDY® Award and Best of Show Broadcast
Entrant: joseph david advertising
Advertiser: Creation Museum
Title: Creation Museum
Contributors: Beckie Manley, Creative Director
Bryan Martin, Creative Director
Duck Studios, Production
Brad Benbow and JDA Team, Account Support
43 Local TV Campaign
Award: Gold ADDY® Award
Entrant: joseph david advertising
Advertiser: Tift Regional Medical Center
Title: Tift Regional Medical Center
Contributors: Beckie Manley, Creative Director
Karen Hansel, Writer
David Gaynes , Writer
Portland Studios, Production
Brent Barbee and JDA Team, Account Support
MIXED/MULTIPLE MEDIA
51 Mixed-Media, Local Consumer
Award: Silver ADDY® Award
Entrant: Hirons & Company
Advertiser: Harry & Izzy’s
Title: Harry & Izzy’s
Contributors: James Yount, Art Director
John Palmer, Interactive Developer
Tom Hirons, Account Supervisor
52 Mixed-Media, National Consumer
Award: Gold ADDY® Award
Entrant: joseph david advertising
Advertiser: MutualBank
Title: MutualBank ‘Together We Can’ Campaign
Contributors: Beckie Manley, Creative Director
Amy McAdams, Art Director
Karen Hansel, Writer
Allison Robbins and JDA Team, Account Support
Award: Silver ADDY® Award
Entrant: Hirons & Company
Advertiser: Wabash Valley Power Association
Title: Bright Ideas Campaign
Contributors: Haven Anderson, Creative Director
Josie Jeffries, Art Director
Deana Haworth, Account Supervisor
ADVERTISING FOR THE ARTS & SCIENCES
53 B Arts, Annual Report
Award: Silver ADDY® Award
Entrant: Designs Group LLC
Advertiser: Community School of the Arts
Title: CSA Annual Report
Contributors: Dawn Darga, Graphic Designer
Leann Buss, Photography
54 A Arts, Magazine
Award: Gold ADDY® Award
Entrant: joseph david advertising
Advertiser: Creation Museum
Title: Creation Museum Branding Ads
Contributors: Beckie Manley, Creative Director
Steve Rodich, Art Director
Karen Hansel, Writer
Brad Benbow and JDA Team, Account Support
58 Arts, Direct
Award: Silver ADDY® Award
Entrant: Minnetrista
Advertiser: Minnetrista
Title: 2009 Minnetrista Calendar
Contributors: Kyle J. Jaracz, Art Director/Graphic Designer
Sherri Beaty, Editor/Copywriter
CS Kern, Inc., Printer
Tony Frederick, Photography
59 B Arts, Mixed Media Campaign
Award: Gold ADDY® Award
Entrant: Minnetrista
Advertiser: Minnetrista
Title: Grossology Exhibit Campaign
Contributors: Kyle J. Jaracz, Art Director/Graphic Designer
Sherri Beaty, Editor/Copywriter
Amanda Hicks, Editor/Copywriter
Advanced Exhibits, LLC., Exhibit Developer
Science World British Columbia, Exhibit Developer
Penguin Group (USA) Inc., Exhibit Developer
PUBLIC SERVICE
60 B Public Service, Annual Report
Award: Silver ADDY® Award
Entrant: Hillcroft Services, Inc.
Advertiser: Hillcroft Services, Inc.
Title: The Faces of Hillcroft: 2007-2008 Annual Report
Contributors: Megan Stack, Writer/Designer/Photographer
Troy Edrington, Writer
Debbie Bennett, CFO/Editor
Clint Bolser, CEO/Writer
Rob Phillips, Printer
Kevin McCowan, Printer
60 C Public Service, Brochure
Award: Gold ADDY® Award
Entrant: Ball State University
Advertiser: Ball State University
Title: Ball State University Now Case Statement
Contributors: Mary Barr, Director of Marketing Communications
John Huffer, Photo Services
Michael Hickey, Photo Services
Richard Harrison, Graphic Designer
ADVERTISING INDUSTRY SELF-PROMOTION
67 A Self Promotion, Collateral
Award: Silver ADDY® Award
Entrant: Pengad Printing
Advertiser: Pengad Printing
Title: 2009 Daily Planner Cover
Contributors: Jim Funkhouser,
Creative Director
Rob Phillips, Designer
67 J Self Promotion, Invitation
Award: Gold ADDY® Award and Best of Show Print and Printers Award
Entrant: Kern Creative Group
Advertiser: CSKern/Kern Creative
Group/Tony Frederick Photography
Title: ‘Face the Holidays’ Card
Contributors: Lyn Whitesell, Senior Art Director
Tony Frederick, Photographer
Suzi Dibble, Photographer
CS Kern, Inc., Printer
68 Ad Club Promotion
Award: Silver ADDY® Award
Entrant: AAF East Central Indiana
Advertiser: AAF East Central Indiana
Title: 2008 ADDY Collateral
Contributors: Arrick Garringer, Graphic Design
Rob Phillips, Design Production
Pengad Printing, Printer
Matt Howell, Broadcast Production
69 A Self Promotion, Campaign
Award: Silver ADDY® Award
Entrant: Kern Creative Group
Advertiser: Kern Creative Group
Title: Kern Creative Group Identity Campaign
Contributors: Mark King, Art Director
Lyn Whitesell, Senior Art Director
CS Kern, Inc., Printer
Award: Silver ADDY® Award
Entrant: Kern Creative Group
Advertiser: Tony Frederick Photography
Title: Tony Frederick Identity Campaign
Contributors: Mark King, Art Director
Janhavi Vora, Designer
CS Kern, Inc., Printer
ELEMENTS OF ADVERTISING
70 Logo
Award: Silver ADDY® Award
Entrant: SpinWeb Internet Media, Inc.
Advertiser: Healing Key
Title: Healing Key Logo
Contributors: Michael Reynolds, President and CEO
Rob Alan, Creative Director
Award: Silver ADDY® Award
Entrant: SpinWeb Internet Media, Inc.
Advertiser: Sweet and Savory
Title: Sweet and Savory Logo
Contributors: Michael Reynolds, President and CEO
Arrick Garringer, Media Designer
Rob Alan, Creative Director
Award: Silver ADDY® Award
Entrant: joseph david advertising
Advertiser: MutualBank
Title: MutualBank Charitable Foundation Logo
Contributors: Beckie Manley, Creative Director
Katie Lehman, Art Director
Allison Robbins and JDA Team, Account Support
70 Logo
Award: Silver ADDY® Award
Entrant: joseph david advertising
Advertiser: MutualWealth Management Group
Title: MutualWealth Management Group
Contributors: Beckie Manley, Creative Director
Katie Lehman, Art Director
Allison Robbins and JDA Team, Account Support
Award: Silver ADDY® Award
Entrant: joseph david advertising
Advertiser: Answers in Genesis
Title: Answers in Genesis Outreach Logo
Contributors: Beckie Manley, Creative Director
Steve Rodich, Art Director
Brad Benbow and JDA Team, Account Support
72 B Photography, Color
Award: Silver ADDY® Award
Entrant: Kern Creative Group
Advertiser: Ball State University
Title: Ball State University Men’s Basketball Poster Photograph
Contributors: Tony Frederick, Photographer
Suzi Dibble, Retoucher
72 C Photography, Digitally Enhanced
Award: Gold ADDY® Award
Entrant: Kern Creative Group
Advertiser: Ontario Systems
Title: Cell Phone Avalanche
Contributors: Mark King, Illustrator
Mike Kear, Ontario Systems, Art Director
Tony Frederick, Photographer
Award: Silver ADDY® Award
Entrant: Anderson University
Advertiser: Convenant Productions
Title: ‘A Ripple of Hope’ design concept
Contributors: Kerry Shaw, designer
STUDENT ADDY CATEGORIES
S02 B Brochure
Award: Student Silver ADDY® Award
Entrant: eyeQ Advertising
Advertiser: Ball State University - Student
Title: Smart Info
Contributors: Jeff Renoe, Creative Team
Stefanie Keffaber, Creative Team
Carl Miller, Creative Team
Stacy Towne, Creative Team
S02 C Poster
Award: Student Gold ADDY® Award
Entrant: Matt Campbell
Advertiser: Ball State University - Student
Title: Dawn 2 Drink
Contributors: Matthew Campbell, Designer
Award: Student Silver ADDY® Award
Entrant: Kylie Carlson
Advertiser: Ball State University - Student
Title: Gogol Bordello Concert Poster
Contributors: Kylie Carlson, Designer
Award: Student Silver ADDY® Award
Entrant: Kylie Carlson
Advertiser: Ball State University - Student
Title: Window on Surrealism/Dali Promotional Poster
Contributors: Kylie Carlson, Designer
S03 Direct Marketing
Award: Student Gold ADDY® Award
Entrant: Zachary A. Grimes
Advertiser: Ball State University - Student
Title: DécorGreen Direct Mail Ad
Contributors: John Ratz, Strategy
Robbie Fuss, Strategy
Award: Student Silver ADDY® Award
Entrant: Jeffrey Renoe
Advertiser: Ball State University - Student
Title: Pride Campaign
Contributors: Jeffrey Renoe, Designer
S05 Non-traditional Advertising
Award: Student Gold ADDY® Award
Entrant: Zachary A. Grimes
Advertiser: Ball State University - Student
Title: Laphroaig Tasting Mat
Contributors: Doe-Anderson Creative Team, None
Award: Student Silver ADDY® Award
Entrant: eyeQ Advertising
Advertiser: Ball State University - Student
Title: Smart Campaign Promotions
Contributors: Jeff Renoe, Creative Team
Stefanie Keffaber, Creative Team
Carl Miller, Creative Team
Stacy Towne, Creative Team
Award: Student Silver ADDY® Award
Entrant: Krista Hess
Advertiser: Ball State University - Student
Title: Ball State AAF Innovative Ideas Shirt
S06 A Single Consumer/Trade Magazine
Award: Student Gold ADDY® Award
Entrant: Krista Hess
Advertiser: Ball State University - Student
Title: Need A Wallet?
Award: Student Silver ADDY® Award
Entrant: Anthony Wade Hatfield
Advertiser: Ball State University - Student
Title: Better Together Magazine
Contributors: Anthony Hatfield, Art
Stefanie Keffaber, Copy
Award: Student Silver ADDY® Award
Entrant: Nicole Rehling
Advertiser: Ball State University - Student
Title: Aquafina
Contributors: Nicole Rehling, Student Designer
S06 B Magazine Campaign
Award: Student Silver ADDY® Award
Entrant: Noah Glick
Advertiser: Ball State University - Student
Title: Chevy Trailblazer Magazine Campaign
Award: Student Silver ADDY® Award
Entrant: Brandon L. Stephens
Advertiser: Ball State University - Student
Title: Stephens Photography + Design Magazine Campaign
S07 A Newspaper, Ad
Award: Student Gold ADDY® Award
and Best of Show Student Award
Entrant: Zachary A. Grimes
Advertiser: Ball State University - Student
Title: DécorGreen Newspaper Ad
Contributors: John Ratz, Strategy
Robbie Fuss, Strategy
S08 B Interactive, CD/DVD
Award: Student Silver ADDY® Award
Entrant: Brandon L. Stephens
Advertiser: Ball State University - Student
Title: Flash Media Book
Contributors: Zack Grimes, Research, Copywriting
Brandon Stephens, Graphic Design, Page-Layout,
Nicole DelMastro, Research, Copywriting
Bobby Galley, Research, Copywriting
S08 C Interactive, Online
Award: Student Silver ADDY® Award
Entrant: Jeffrey Renoe
Advertiser: Ball State University - Student
Title: That’s Smart
Contributors: Jeffrey Renoe, Designer
S09 A Cover
Award: Student Silver ADDY® Award
Entrant: Krista Hess
Advertiser: Ball State University - Student
Title: Century Council Cover
S11 Television
Award: Student Gold ADDY® Award
Entrant: Anthony Wade Hatfield
Advertiser: Ball State University - Student
Title: Better Together
Contributors: Anthony Hatfield, 3D Graphics & Animation
Ross Harding, Video Editing
S12 Mixed Media Campaign
Award: Student Gold ADDY® Award
Entrant: Mallory Davis
Advertiser: Ball State University - Student
Title: Strive Campaign
Contributors: Robbie Fuss, Creative Team
Ryan Garriott, Creative Team
Casey Hunsicker, Creative Team
Mallory Davis, Creative Team
Award: Student Silver ADDY® Award
Entrant: 6 Degrees
Advertiser: Ball State University - Student
Title: Better Together Campaign
Contributors: Katie Montag Niese, Campaign Director
Anthony Hatfield, Creative Director
Michael Metcalf, Media Director
Stefanie Keffaber, IMC Director
Megan Newton, Research Director
Zack Grimes, Asst. Research Director
Mike Owsley, Asst. Creative Director
Emily Hayden, Asst. Media Director
Stacy Towne, Asst. IMC Director
Brandon Stephens, Book Designer
Adam Younger, Creative Team
Jeff Renoe, Creative Team
S13 A Logo
Award: Student Gold ADDY® Award
Entrant: Brandon L. Stephens
Advertiser: Ball State University - Student
Title: Stephens Photography + Design Logo
Award: Student Silver ADDY® Award
Entrant: Zachary A. Grimes
Advertiser: Ball State University - Student
Title: DécorGreen
S13 C Photography
Award: Student Silver ADDY® Award
Entrant: Amy Heline
Advertiser: Ball State University - Student
Title: Emery