2015 ADDY Winners

 

 

Professional Winners

SALES PROMOTION

Category: 02C - Campaign

Award: Silver ADDY Award

Entrant: Joseph David Advertising

Advertiser: Joseph David Advertising

Title: Eagle Creek Brewing Company Beer Can Designs

Credits:

Brent Huffman, Creative Director

Andy Heckathorne, Illustrator

Carly Hayes, Graphic Designer

 

COLLATERAL MATERIAL

Category: 08A - Single unit

Award: Gold ADDY Award

Entrant: Emens Auditorium

Advertiser: Emens Auditorium

Title: 2014-2015 Season Brochure

Credits:

Kristi Chambers, Assistant Director of Marketing and Communications

James Miles, Desiger

Quality Printing

 

Category: 08A - Single unit

Award: Silver ADDY Award

Entrant: Intersection Authenticity Agency

Advertiser: Intersection Authenticity Agency

Title: Cordia at Grand Traverse Commons

Credits:

Arielle Sika, Graphic Designer

Chance Benbow, Client Relations Manager

Allison Robbins, Media Director

Lisa Walker, Photographer

Lynda Waverley, Copy writer

 

Category: 09D - Magazine Design (Entire Magazine)

Award: Silver ADDY Award

Entrant: Indiana University East

Advertiser: Indiana University East

Title: IU East Radius Magazine

Credits:

Liz Johnson, Print and Digital Media Designer

Hali Cartee, Media Relations Manager and Editor, Radius Magazine

Katie Kruth, Print and Digital Media Designer

John Oak Dalton, Director, Communications and Marketing

Terry Wiesehan, Director, Alumni and Campus Events

Jason Troutwine, Vice Chancellor, External Affairs

Kyle J. Wright, Director, Sports Information

 

Category: 11A - Card

Award: Silver ADDY Award

Entrant: Ball State University / University Marketing & Communications

Advertiser: President's Office, Ball State University

Title: Ball State University President's Holiday Card

Credits:

Elizabeth Brooks, Graphic Designer

Kari Gayes, Communications Manager

Stephen Jendraszak, Director of Marketing

Ball State Photographic Services,

Tom Taylor, Vice President for Enrollment,

Marketing, and Communications

Jessica Kerkhoff, Graphic Designer

Kim Rendfeld, Sr Manager of Editorial Services

 

DIRECT MARKETING

Category: 12A - Flat

Award: Silver ADDY Award

Entrant: Designs Group

Advertiser: Traditions at Solana

Title: Traditions at Solana Grand Opening

Credits:

Dawn Darga, Owner, Designs Group

Harmony Marketing Group, Printer

 

OUT-OF-HOME

Category: 15A - Flat

Award: Gold ADDY Award

Entrant: Intersection Authenticity Agency

Advertiser: Muncie Downtown Development Partnership

Title: DWNTWN Muncie - Go, See, Do

Credits:

Arielle Sika, Graphic Designer

Shelley Shekell, Account Planner

Allison Robbins, Media Director

 

Category: 15A - Flat

Award: Silver ADDY Award

Entrant: Intersection Authenticity Agency

Advertiser: Muncie Downtown Development Partnership

Title: Downtown Muncie - Kirks Bike Shop Billboard

Credits:

Andy Kennedy, Graphic Designer

Allison Robbins, Account Manager

 

Category: 16B - Exterior (Outside / on a mass transit vehicle)

Award: Silver ADDY Award

Entrant: Indiana University East

Advertiser: Indiana University East

Title: IU East Bus Wrap

Credits:

Liz Johnson, Print and Digital Media Designer

 

Category: 17B - Interior Still or Static

Award: Silver ADDY Award

Entrant: Ball State University / University Marketing & Communications

Advertiser: Ball State Athletics

Title: Worthen Arena Graphics

Credits:

Jason Fragomeni, Graphic Designer

Dan Forst, Communications Manager

Frank Hancock, President and CEO of Sport Graphics

Ball State Photographic Services,

Tom Taylor, Vice President, Enrollment, Marketing, and Management

Tony Proudfoot, Associate Vice President,

University Marketing and Communications

Stephen Jendraszak, Director of Marketing

 

Category: 17D - Exterior Still or Static

Award: Gold ADDY Award

Entrant: Ball State University / University Marketing & Communications

Advertiser: Commencement Office

Title: Commencement Banners

Credits:

Jessica Kerkhoff, Graphic Designer

Kari Gayes, Communications Manager

Frank Hancock, President and CEO of Sport Graphics

Stephen Jendraszak, Director of Marketing

Tony Proudfoot, Associate vice president, University Marketing and Communications

Tom Taylor, Vice President, Enrollment, Marketing, and Communications, Ball State Photographic Services

 

Category: 18 - OUT-OF-HOME - Campaign

Award: Silver ADDY Award

Entrant: Burkhart Advertising

Advertiser: Ken Clark Insurance

Title: Just Don't Hope

Credits:  ECP-Burkhart,

 

NEWSPAPER

Category: 27B - Color (any color other than black)

Award: Silver ADDY Award

Entrant: Mainstreet

Advertiser: chance benbow

Title: Mainstreet Innovation Ad

Credits:

Chance Benbow, Strategy + Creative Direction

Brent Huffman, Creative Direction + Art Direction

Casey Harwood, Art Direction + Art Production

 

DIGITAL ADVERTISING

Category: 32C - Services

Award: Gold ADDY Award

Entrant: Mainstreet

Advertiser: chance benbow

Title: Mainstreet Website 2.0

Credits:

Chance Benbow, Creative Direction + Layout + Strategy

Shelley Shekell, Backend Development + Content Creation + Management

Casey Harwood, Art Production

 

Category: 33C - Services

Award: Gold, Best of Show ADDY Award

Entrant: Intersection Authenticity Agency

Advertiser: Muncie Downtown Development Partnership

Title: Downtown Muncie Website

Credits:

Shelley Shekell, Webmaster

Arielle Sika, Graphic Designer

Allison Robbins, Account Manager

 

Category: 33C - Services

Award: Silver ADDY Award

Entrant: Intersection Authenticity Agency

Advertiser: City of Muncie

Title: City of Muncie Website

Credits:

Dylan Valade, webmaster

Shelley Shekell, Webmaster

 

Category: 35C - Services

Award: Silver ADDY Award

Entrant: MutualBank

Advertiser: MutualBank

Title: It's Always Mutual - Microsite Mutual125.com

Credits:

Tony Pantello, Digital Marketing Manager

Jayne Rohlfing, Photographer

Brandon Coppernoll, Owner, BC Digital Marketing

Lyn Whitesell, Art Director

 

Category: 40B - Internet Commercials

Award: Gold, Best of Show ADDY Award

Entrant: Jeff Crone

Advertiser: Frito-Lay Inc.

Title: "Man Call"

Credits:

Jeff Crone, Writer/Producer

Ben Yonker, Director/Cinematographer

Andrew Stout, Producer

Dillon R. Carpenter, Audio

 

Category: 40C - Branded Content 60 seconds or less

Award: Gold ADDY Award

Entrant: Mainstreet

Advertiser: Mainstreet

Title: Mainstreet Indiana Impact Video

Credits:

Chance Benbow, Creative Direction + Strategy + Copywriting

Steelehouse Productions, Animation Production + Strategy

 

Category: 40D - Branded Content more than 60 seconds

Award: Silver ADDY Award

Entrant: Ball State University / University Marketing & Communications

Advertiser: Office of the President

Title: 2014 Holiday Card Video

Credits:

Anthony Romano, Media Relations Mgr/Video Specialist

Ian Smith, Videographer and Producer

Jessica Kerkhoff, Graphic Designer

Kari Gayes, Communications Manager

Stephen Jendraszak, Director of Marketing

Julie Campbell, Director of Interactive Marketing

Tom Taylor, Vice President, Enrollment, Marketing, and Communications

 

ADVERTISING FOR THE ARTS & SCIENCES

Category: 56C - Brochures / Sales Kit

Award: Gold, Best of Show ADDY Award

Entrant: Minnetrista

Advertiser: Minnetrista

Title: Minnetrista Catalog of Art & Artists - Expressions in Glass

Credits:

Steven Beverly, Marketing Manager

Sarah Lu England, Editor

Whitney Stephens, Graphic Designer

CS Kern, Printer

 

ELEMENTS OF ADVERTISING

Category: 74A - Logo

Award: Gold ADDY Award

Entrant: Intersection Authenticity Agency

Advertiser: Cornerstone Center for the Arts

Title: Cornerstone Center For the Arts - Dynamic Logo

Credits:

Arielle Sika, Graphic Designer

Allison Robbins, Account Manager

Andy Kennedy, Graphic Designer

 

Category: 74A - Logo

Award: Silver ADDY Award

Entrant: Intersection Authenticity Agency

Advertiser: Mckinney & Malapit Law

Title: McKinney &  Malapit Law Logo

Credits:

Tyler Hernley, Graphic Designer

Allison Robbins, Account Manager

 

Category: 74A - Logo

Award: Silver ADDY Award

Entrant: Ball State University Dining

Advertiser: Ball State University Dining

Title: "Fresh" campaign logo

Credits: Jessie Bradway, Marketing Intern, Ball State Dining

 

Category: 74B - Illustration Single

Award: Silver ADDY Award

Entrant: Mainstreet

Advertiser: Mainstreet

Title: Mainstreet Impact Infographic

Credits:

Chance Benbow, Creative Direction + Strategy

Casey Harwood, Art Direction + Art Production + Coordination

 

Category: 74E - Photography Color

Award: Gold ADDY Award

Entrant: Minnetrista

Advertiser: Minnetrista

Title: Minnetrista - Home of the Ball Jar

Credits:

Steven Beverly, Marketing Manager

Dale Pickett, Photographer

STUDENT AWARDS

COLLATERAL MATERIAL

Category: S02 - COLLATERAL MATERIAL - Stationery Package

Award: Silver ADDY Award

Educational Institution: Ball State University

Title: Cody Pickett Stationary Package

Credits: Cody Pickett Designer

 

Category: S05B - Editorial Spread or Feature

Award: Gold ADDY Award

Educational Institution: Ball State University

Title: Grain Danger spread

Credits: Zachary Poor, Designer

 

Category: S05D - Magazine Design (Entire Magazine)

Award: Silver ADDY Award

Educational Institution: Ball State University

Title: In Bloom Magazine

Credits:

Olivia Cale, Magazine Creator/Designer/Editor in Chief

 

NEWSPAPER

Category: S10A - Ad - Fractional page or Full page

Award: Gold ADDY Award

Educational Institution: Ball State University

Title: Eric Kuhn lecture ad

Credits: Zachary Poor, designer

 

DIGITAL ADVERTISING

Category: S11A - Website

Award: Silver ADDY Award

Educational Institution: Ball State University

Title: Cody Pickett Website

Credits: Cody Pickett

 

INTEGRATED CAMPAIGNS

Category: S14A - B-to-B

Award: Silver ADDY Award

Educational Institution: Ball State University

Title: Mary Kay Campaign

Credits:

Caleb Frank, Campaign Director

Seth Johnson, Research Director

Jake Brauner, Co-IBP Director

John Cress, Co-IBP Director

Lizzy Grubbs, Media Director

Rachel Giese, Creative Director

Cody Pickett, Art Assistant

Suzanne Scheetz, Brittany Collins, Kaitlyn Helmer, Nicole Mark, Ethan Fager, Sara Bobo, Nate Kistler, Hannah Harper, Andrew Cress, Shae Gist, Rachel McIntyre, Doran Slater, Shannon Kaminski, Kyle Smitherman, Megan Fisher, Josh Cook, Alice Brumfield, Keely Collier, Dominic Raciti, Jesse Sallee, John Cavanaugh, Allison Gregory, Lauren Hall, Olivia Cale, Sara Venable, Max Johnson, Austin Vance, Matt Isenogle, Abby Pearson, Jamie Applegate, Jessica Mills, AJ Schaefer, Bailey Johnson, Ellie Atchley, Spencer Abbott, Team Member

 

ELEMENTS OF ADVERTISING

Category: S16A - Logo

Award: Gold ADDY Award

Educational Institution: Indiana University East

Title: Archway Campground

Credits: Krista Smith, designer

 

Category: S16A - Logo

Award: Silver ADDY Award

Educational Institution: Ball State University

Title: Rieth Brothers video production company logo

Credits: Zachary Poor, designer

 

Category: S16B - Illustration, Single

Award: Gold ADDY Award

Educational Institution: Ball State University

Title: Unified Media partner organizations

Credits:  Zachary Poor, designer